The reasons why this is the ideal time to launch a mobile body-sculpting business by Dr. LeiLani Vidal in Business Body Contouring
Make 2023 the year to take the plunge if you've been considering starting your own body-sculpting company. Why not launch a mobile body-shaping company? Of all the business models for body sculpting, it is the least expensive and least dangerous. And as a result of the current pandemic's changes, demand for "delivered services" has increased enormously.
In today’s article, we explore the Mobile Body Sculpting Business
Mobile Body Sculpting Business
The big shift to remote has brought a high demand for mobile services, including body sculpting treatments
We’ve changed due to COVID19. As a society, we’ve seen a shift to working remotely, doctor visits via telehealth, online learning, getting groceries and food delivered, and a boom in e-commerce buying. These changes persist today. So it’s no surprise that mobile body sculpting is in high demand. Clients are not only open to it, they are requesting the delivery of body sculpting services straight to the comfort, convenience, and safety of their own home.
In this blog, we explore the Mobile Body Sculpting Business
1. Flexible schedule with more freedom
If you like your freedom and enjoy flexibility, a mobile model may be a good choice. You can schedule as many or as few clients as you like. And if you want to work exclusively during business hours, you can schedule your clients during those hours. But if you prefer after hours or weekend appointments, you can do that too. You are not restricted to ‘posted office hours’ and you can set your own schedule.
2. You can charge more for services
With a mobile body sculpting business, you have the ability to charge more even as you’re spending less. You can make more money working fewer hours because you can charge a premium. Call it a ‘convenience premium,’ because of the time and travel it requires, and the convenience it affords for clients.
3. Low overhead
The low overhead for a mobile body sculpting business is attractive for new and veteran body contouring professionals alike. Though you have to pay for gas and automobile maintenance, the ongoing savings from rent and utilities can be significant. And without a physical location, you can easily scale up or down as it fits your circumstances.
How to prepare for a mobile body sculpting business
The advantages of a mobile model are clear. But before you go all-in, take these steps.
1. Comfort, safety, collecting fees
The mobile body sculpting business requires an adaptable personality. And you should also be a little on the adventurous side because you never know what to expect when you go to a new client’s home.
One concern is the environment and your comfort in performing treatments. Will the home be spacious or cramped, messy or tidy, quiet or noisy? You may want to include questions about the room your client plans to use in your intake paperwork.
Are you good with directions? You will need to find the home and locate parking.
The other concern is the client herself. You will need to (1) weed out clients who are not serious, (2) make sure you collect for services, and (3) protect yourself from bad characters.
Make sure to get a full name, phone number, email address and credit card information upon booking.
Either charge a non-refundable deposit (example: $50) that will be credited towards payment for services – or – collect payment in full up-front at the time of booking, and make it non-refundable if inadequate cancellation notice is given.
And require intake paperwork to be completed and submitted to you prior to the appointment.
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2. Environment and supplies
Be prepared and ready to go at all times. In a mobile body sculpting business, you will need to bring all of your equipment with you. This includes your treatment table, machine(s), and any supplies you may need. We recommend two other items: a bag on wheels to pack all of your supplies – and – a portable utility cart on which to place your machine(s) and supplies while in the client’s home.
3. Scheduling appointments
Both home-based and leased space body sculpting business models allow you to book clients back to back. Not so for the mobile body sculpting business. You need to allow time for travel and setup. Make sure to adjust your schedule to allow enough buffer time and travel time in between appointments.
4. Setting your fees
You should charge more for mobile body sculpting services, but be deliberate in how you set your rates. Set your treatment rate with a ‘convenience markup,’ and either charge a flat fee that includes a markup to cover travel, time and parking – or – charge a flat $10, $15, $25 (your decision on the amount) additional travel charge depending on the distance, time and inconvenience. Either way, be sure to keep a log of your travel mileage, because you can use it as a tax deduction.
Is the mobile body sculpting business model for you?
Consumer demand for non-invasive body contouring has been growing rapidly for many years. And due to a demand for ‘delivered services’ brought about by the pandemic’s stay-at-home mentality, the mobile model has emerged as a very viable business model.
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